Winter and boats may not sound like they go together, but Northern Edge Sport & Marine make this the perfect pairing! ‘Tis the season to buy a new boat or schedule boat repairs, with big sales and discounted rates ideal for winter savings. You can find all this and more at Northern Edge Sport & Marine in Land O’Lakes, Wisconsin!

Take Advantage of the Season to Fix Up Your Boat!

Who has time during the summer boating season to give their boats the attention they need? By scheduling your boat repairs during the winter, you can hit the water as soon as the ice clears, without having to worry about mechanical problems. Northern Edge is taking appointments for everything from engine rebuilds and paint jobs to full antique outboard cosmetic restorations.

The owner, Leonard Cirese, explains that these antique restorations are becoming quite popular, as people get boats that have been in the family for generations fixed up and refurbished for display. Although it is difficult to restore the antiques to working orders, many enjoy showcasing the historic pieces, and Northern Edge actually has some in their showroom on display.

The best part of fixing up your boat in the winter – big savings! Northern Edge offers a 20% discount on winter labor rates. Visit their website to see a full explanation of boat repair services and rates. And save yourself time by bringing in your snowmobile for seasonal maintenance at the same time!

Buy a New Boat This Winter!

The winter months are also a great time to buy a new boat in Land O’Lakes! Northern Edge Sport & Marine has a fantastic inventory of new boats, pontoons, boat motors, and boat trailers, as well as used boats and accessories. The manufacturers are eager to sell, so this time of year brings great deals, rebate incentives, and extended warranties. You can take advantage of thousands of dollars of value at no extra charge!

And Northern Edge sweetens the deal even more by offering free storage until spring with the purchase of a new boat. The business offers three different storage options, ranging from covered storage to indoor storage spaces. With all these incentives, the best time to buy is definitely now!

Find Handcrafted Musky Lures, Made With Care!

There’s no arguing that Vilas County provides some of the best musky fishing in the country, as musky hunters travel from all over to take advantage of our freshwater lakes full of big fish. Every fisherman has his favorite bait, and Leonard recommends his homemade glide bait, the Phoenix.

Leonard grew up helping his father to create a similar handmade lure, which is how the Phoenix got its name as a rebirth and evolution of a previous design. He makes each lure personally, hand-painting every detail with care. “It’s a nice change of pace from fixing motors”, he explains. This means that there is a limited availability of these durable multi-use lures, but Leonard assures us that there are some currently available that would make for a great Christmas present for your favorite fisherman!

A Northwoods Tradition Creates a Lifetime of Experience

When it comes to any service of product, you want a professional who really knows what they are doing and that’s exactly what you get at Northern Edge Sport & Marine. Leonard grew up in the Phelps area, and boats just come naturally to him. “I grew up on a lake, grew up on boats. I can remember always liking boats, and started taking them apart to see how they worked at a young age, which I’m sure my parents were just thrilled with,” he says.

For Leonard, boats are more than just a career; they are a life-long passion. He spent some time working on cars after college, but it just wasn’t his calling. Although he’s only been running Northern Edge for 8 years, he has more than 30 years’ experience fixing and working on boats (and we aren’t counting childhood tinkering!). And the whole staff brings the same level of knowledge. Team members Pete and David both have over 25 years of experience, as well.

Want to learn more about the many services and products this great local business has to offer? Stop in and visit at 6200 Highway 45 in Land O’Lakes or give them a call at 715-547-1100. You are sure to be pleased with the friendly service, knowledgeable staff, and don’t forget to get your tried and trusted Musky lure at the same time!

The Phelps Chamber of Commerce: Local Businesses with Big Offerings!

Here in Vilas County, we are proud to have so many diverse businesses with such spectacular services and products! To find more information about Chamber members, please visit our Membership Directory online. Looking for information about a specific business? Visit our all-new Alphabetical Directory to find what you are looking for fast!